For this assignment, I was tasked with conceptualizing a food or beverage brand and designing its packaging. I created Surf, a balanced energy drink made with natural ingredients and just the right amount of caffeine. To reinforce the brand's identity, I used beach-inspired colors and graphics that capture the essence of its name and laid-back vibe.
Surf Energy Drink: All Flavors
Packaging Design
Surf Energy Drink: Packaged
Packaging Design
Berry Breeze
Citrus Sun
Malibu Mango
Pipeline Peach
